194: Bridging the Gap to User Generated Content with Charlotte Thompson

194: Bridging the Gap to User Generated Content with Charlotte Thompson

Sarah has had a career in financial technology marketing for over 20 years in both the trading software and agency spaces. Through GigaStar Market, Fans invest in their favorite YouTube Creators to join their journey, support their potential growth, and share a percentage of their channel’s potential future revenue. Fans get exclusive perks and special access to Creators, and Creators innovate Fan engagement. When the channel’s revenue grows, Creators and Fans have the potential to earn more, becoming partners in revenue success.

Sarah joins me to deep dive into Gigastar and their mission to partner fans and creators through investment. We break down how Gigastar works for creators and fans, take a deep dive into a case study, and look at various ways creators are utilizing Gigastar to grow their channels and business.

Join our Facebook Group: https://t.ly/Nl9T 

Most people know Charlotte as Charlotte from Chicago. She is a professional traveler and has been to all 50 states and over 50 countries. Charlotte’s life motto is to make friends in unexpected places and she uses storytelling to help people travel more and in a way that fits their current lifestyle/budget.

Charlotte joins me to deep dive into user generated content. We get deep into the nitty gritty of brand deals, staying true to yourself, and creative ways to reach brands and build relationships to grow your business and revenue streams.

Join our Facebook Group:⁠ https://t.ly/Nl9T⁠ 

Finding what will perform well isn’t easy, but VidIQ is my go to solution for tracking trends, key words, and what my viewers are looking for. When you download the VidIQ extension you will be able to level up your content!

Get vidIQ to blow up your channel at⁠ womeonofvideo.com/vidiq⁠

Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!

Get started with Spreadshop at ⁠https://womenofyoutube.com/Spreadshop⁠

Follow Desiree at⁠ https://t.ly/GbY4⁠ 

Follow Charlotte at ⁠https://www.tiktok.com/@charfromchicago⁠ 

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Time Stamps:

00:00 – Podcast Intro

00:54 – Meet Charlotte

06:45 – Bridging the gap to UGC

08:50 – Approaching brands

12:25 – Charlotte’s coolest UGC campaign 

14:28 – Charlotte’s worst UGC experience

21:16 – Charlotte’s revenue streams

25:19 – Advice for growing on TikTok

31:03 – Avoiding the super niche