193: Creators and Fans Becoming Partners Through Investment with Sarah McNabb

193: Creators and Fans Becoming Partners Through Investment with Sarah McNabb

Sarah has had a career in financial technology marketing for over 20 years in both the trading software and agency spaces. Through GigaStar Market, Fans invest in their favorite YouTube Creators to join their journey, support their potential growth, and share a percentage of their channel’s potential future revenue. Fans get exclusive perks and special access to Creators, and Creators innovate Fan engagement. When the channel’s revenue grows, Creators and Fans have the potential to earn more, becoming partners in revenue success.

Sarah joins me to deep dive into Gigastar and their mission to partner fans and creators through investment. We break down how Gigastar works for creators and fans, take a deep dive into a case study, and look at various ways creators are utilizing Gigastar to grow their channels and business.

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Time Stamps:

00:00 – Podcast Intro

05:12 – Meet Sarah

03:40 – Who is Gigastar?

07:15 – How to understand Gigastar as a creator

10:50 – The benefit to investors through Gigastar

12:48 – Why would a growing channel use Gigastar

16:45 – How payouts work 

18:01 – Gigastar case study and offerings breakdown

33:30 – Getting started with Gigastar

39:06 – The best advice for creators