158: Marketing with Youtube with Diana Indries

158: Marketing with Youtube with Diana Indries

From Manager in the corporate world of NHS (National Health System) in the UK to Creator and CEO of Better Topics Diana Indries has pivoted her life to fulfill her passion.

Diana has helped thousands of couples in over 170 different countries improve their relationship and communicate more effectively whilst still having fun by playing the Better Topics Game for Couples. A game that encourages couples to have those much-needed deep conversations, but with the fun and light-heartedness of a game.

Diana joins me to deep dive into how to use Youtube to market a product. Diana shares how she has successfully launched two kickstarter campaigns and used Youtube to market a game for  couples. She shares how she pivoted her life to find work she was passionate about and how excited she is everyday to wake up and support couples and their marriages.

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Time Stamps:

00:00 – Podcast Intro

07:51 – Meet Diana

09:45 – Diana’s relationship game

19:33 – How Diana created the relationship game

24:46 – Launching a kickstarter

27:30 – Incorporating Youtube into marketing

31:43 – Creating product first content that converts to sales

33:50 – Diana’s advice for creators