150: Standing Out In A Crowded Niche with Gabi Soares

150: Standing Out In A Crowded Niche with Gabi Soares

Gabi is an award winning Canadian makeup artist, licensed hairstylist and content creator. She started off her career as a fashion editorial, commercial print and television makeup artist working in the heart of the Toronto entertainment industry. After Gabi had two kids and desiring more stability in the hours, she started working predominantly as a self employed hairstylist in her own studio. Gabi launched her Youtube channel as an opportunity to help her clients with their frequently asked questions and now it has become her full time job. Gabi works on Youtube from Monday to Friday and runs a successful mobile bridal beauty company where she employs a team of 6 incredible artists to work for her.

Gabi joins me to deep dive into what it is like being a creator in the beauty space. Gabi shares how she has become a full time Youtube creator and is building an incredibly successful channel in a crowded niche.

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Time Stamps:

00:00 – Podcast Intro

03:51 – Meet Gabi

11:50 – Giving yourself space to dream

12:40 –  How Gabi has built her revenue streams

17:26 – How to bridge the gap from starting to succeeding

25:19 – Making a 5 year plan as a creator

33:15 – Creating content in a crowded niche

36:55 – Avoiding content you don’t want to make

48:52 – Rapid fire fun