Kim is the co-founder of Iris Digital Media Group, a digital marketing agency that helps podcasters, speakers, course creators, and world-changers elevate their voices and make an impact with their message through content marketing, podcasting, and audio events. She is on a mission to bring the human element back to the sales and marketing process, which is why she loves speaking and podcasting… and any opportunity to put the social back into social media. She has three grown daughters, four dogs, and is a runner, triathlete, and breast cancer survivor.
In this episode, I sit down with Kim to deep dive into popup podcasts. We break down step by step how you can start a popup podcast to privately reach your audience without being at the mercy of the algorithm. Kim shares how she uses popup podcasts for her business and how it can be applied to any niche.
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Get started with your popup podcast at https://www.irisdigitalmediagroup.com/Podfest-Podcast
00:00 – Podcast topic intro
05:42 – Meet Kim
10:24 – How Kim began with video
15:01 – What is a popup podcast
19:49 – Applying popup podcasts to your niche
28:13 – How to structure your popup podcast (step by step)
36:31 – Getting started with your popup podcast— Send in a voice message: https://anchor.fm/womenofvideo/message